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What is DeVineWare?

DeVineWare offers distribution management, depletion and inventory software for wineries.  Because VinNOW is primarily a Direct-to-Consumer (DTC) wine sales system, wineries who also sell through distribution can pull all sales channels together with this integration. .


The DeVineWare / VinNOW integration allows wineries to seamlessly integrate VinNOW's orders, inventory and QuickBooks Accounts Receivable information, with DeVineWare's core competencies of 3-Tier Sales Orders and inventory management with a full complement of Account and Distributor sales depletion and management reporting tools.

General Information

Generic products available for inventory control or relationship enhancement seem to offer an easy solution to the distribution dilemmas faced by wineries. But even the slickest package is useless if it too complex or simplistic to meet the challenges of the wine industry, and the specific challenges of your winery. An unused or underused package can be worse than no package at all. One size does NOT fit all.

Consolidation of distribution has meant that small wineries have a difficult time commanding the attention of a distributor's sales staff, and to find distribution in a given market. Most wholesalers also sell spirits and beer - which means even less attention paid to wine brands. Differentiating a brand from its competition becomes a key factor in your market positioning.

With over sixty years of combined wine industry expertise, DeVineWare's wine industry experts develop customized databases designed to enhance the specific needs and brand management of an individual winery—not a brewery, distillery, or factory.


PO Box 1773
Sebastopol, CA  95473
(877) 519-3733


Sales & Support Office

(707) 894-6163


Corporate & Accounting Office at Milano Winery
14620 South Highway 101
Hopland, CA 95449

(707) 744-1396

Request Info or a Demo

Let us know how we can help you and your winery today!


Happy Clients

“I can't say enough great things about the VinNOW product, service and support. I shopped a lot of different systems and decided to go with VinNOW because they had all the functions I was looking for for my small retail wine shop.”


Get a Free Demo

What better way to experience the power and versatility of VinNOW than seeing it in action. Let us know when works for you and we will set up an online demo hosted in person by one of our stellar sales team!